Tribal Planet / Citizen Platform
Privacy Policy

Last Updated:  October 8, 2017

Tribal Planet is passionate about the causes we support and is dedicated to enriching the lives of both children and adults through their use of our Citizen Platform, including without limitation the Citizen Earth, Citizen Science and any other Citizen applications created by Tribal Planet (the “Applications”) (together, the “Citizen Platform”), including the activities contained in the Application(s) (the “Activities”) and the rewards store  (the “Citizen Rewards”). We believe that this should be done in a fun and safe atmosphere, and your confidence in our privacy practices is essential to our success. This Privacy Policy (“Policy”) describes how we collect, use, and disclose information through the websites and mobile applications that link to or post this Policy and are operated by Tribal Planet, Inc. (“Tribal Planet”).

This Privacy Policy is incorporated by reference into the Terms of Service (the “Terms of Service”) for the Citizen Platform, including the Citizen Earth, Citizen Science, any other  Applications or Tribal Planet products, software, data feeds, and services provided to you on, from, or through the Citizen Platform, including without limitation the Activities and Citizen Rewards.  The Citizen Platform is offered to you for free by Tribal Planet, Inc. (“Tribal Planet”). The terms “we,” and “us” include The Tribal Planet, Inc., and each of our affiliates and subsidiaries. The Privacy Policy explains how we collect, use, and disclose information we obtain through the Citizen Platform but not through any other means. Capitalized terms used in this Privacy Policy shall have the meaning set forth in this Privacy Policy or the Terms of Service.

You should periodically review the most up-to-date version of this privacy policy at (see Changes to Our Privacy Policy and Practices). Tribal Planet may, in its sole discretion, modify or revise this Privacy Policy at any time, and you agree to be bound by such modifications or revisions. Nothing in this Privacy Policy shall be deemed to confer any third-party rights or benefits.

“Personal Information” means information that alone or when in combination with other information may be used to identify you, such as: adult’s name, postal or shipping address, email address, telephone number, user name, age, gender, password and answers for password reminders and country and/or state of residence, and answers provided to Activities. Personal Information does not include information that has been anonymized so that it does not allow a third party to easily identify a specific individual.

This Privacy Policy may differ from the general privacy policy(ies), if any, of our Reward Store  (“Citizen Rewards”) and other partners through which users of any Application or features in the Citizen Platform ( “Users”)  may log into and/or access the Citizen Platform,  through which the Citizen Platform is offered, or the content providers whose content is displayed (“Content Providers”) in the Citizen Platform and their websites which may be linked to from the Citizen Platform. Such partners may include additional provisions to those in the Tribal Planet Terms of Service and this privacy policy that apply to your use of their content, sites and services, so please carefully check for such provisions before visiting such sites or using such services.

By using the Citizen Platform, you authorize Tribal Planet to process Personal Information related to the provision of the Citizen Platform and collect, use and disclose information as described in this Privacy Policy.


If you are under the age of thirteen (13), you must obtain parental permission before using any Application or feature of the Citizen Platform.


Collection of Personal Information

The Citizen Platform collects Personal Information:

  • when you register;

  • during use;

  • when you communicate with the Citizen Platform;

  • when you provide feedback to Tribal Planet or respond to surveys;

  • when you choose to access certain features, such as the ability to upload content to the Citizen Platform or redeem a Reward;  and

  • from other users.

The Citizen Platform collects information, such as anonymous usage statistics, including information about how the user performs and progresses on activities when using the Citizen Platform (such as session duration, number of activities/steps completed, answers to questions, photos submitted etc.) by using cookies, server logs, IP addresses and geo-location data from your mobile device and other similar technology as you use the Citizen Platform. We also may collect certain information automatically when parents or children use the Citizen Platform, including order history of the rewards you have redeemed; wish list of the rewards you desire; and information about your interactions with e-mail messages, such as the links clicked on and whether the messages were opened or forwarded.

In addition, we collect technical and sensor data, including obtaining information from your touchscreen, accelerometer, gyroscope sensors and other related motion sensors.  For instance, this technical and sensor data may be obtained to change the UI view of the App, rotate videos or recommend graphics based on your location and/or positioning.

Personal Information Collection. When you register to use the Citizen Platform, we will ask you to provide Personal Information, such as your e-mail address, a user name, age and password. You may also provide other optional information.  It is your responsibility to keep your account information up to date.

In addition, should you choose to use certain features of the Citizen Platform, such as the ability to upload content, share content with your contacts or the ability to activate the Citizen Platform using voice controls, then you are giving Tribal Planet explicit permission to access your photos, contacts and/or voice.

Social Sign-On. The Citizen Platform collects Personal Information from social media websites when you opt in to use that social media website’s credentials to log into the Citizen Platform. For example, when you log in with your Facebook credentials, Tribal Planet  collects the Personal Information you have made publicly available in Facebook, such as your name, profile picture, and posts.

Using the Citizen Platform. The Citizen Platform collects information from you and about you from other users through the Citizen Platform. For example, Tribal Planet may provide certain products, features, and services that allow you to interact with other users/web sites. Should you elect to use any of such products, features or services, Tribal Planet may collect certain information, including Personal Information, when you interact with other users via the Citizen Platform.

Customer Support. The Citizen Platform may collect Personal Information through your communications with a Tribal Planet customer-support team member.

Location and Device Information from Your Mobile Device. Tribal Planet collects and stores your location and device information, including persistent identifiers, such as device identification numbers and/or your Internet Protocol (IP) address, which is the number automatically assigned to your smartphone/computer whenever you access the Internet and that can sometimes be used to derive your general geographic area.  Tribal Planet will also collect your geo-location when interacting with the Citizen Platform.  This data is derived from location services on your phone.  We use this information for the legitimate purpose of helping us understand which activities and rewards are most appropriate and most relevant for users in a particular geographic location so that, over time,  we might provide users in such geographic location with more of what they like in terms of  activities and rewards and less of what they don’t like. We also use this information to provide you with customized offers from us.

Cookies, Automatic Data Collection, and Related Technologies. The Citizen Platform collects and stores information that is generated automatically as you use it, including your preferences and anonymous usage statistics.

When you use the Citizen Platform, we and our third-party service providers, including without limitation Citizen Rewards partners, analytic service providers, distribution partners and Content providers, may receive and record information on our server logs from your browser, including your IP address, and from cookies and similar technology. Cookies are small text files placed in a user’s computer browser to store the user’s preferences. Most browsers allow you to block and delete cookies. However, if you do that, the service may not work properly. You can usually find out information about how to delete cookies on your browser through a “help” menu.

Analytics Services. Tribal Planet may use third-party tools to collect and aggregate anonymous information about how users interact with the Citizen Platform by their use of cookies, web beacons, and other technologies, and we use this aggregated information to adapt, modify and/or improve the Citizen Platform for the benefit of our users and partners. If you do not wish to have these tools collect anonymous information about your activities on the Citizen Platform, then you should not use the Citizen Platform.


How We Use Your Information

Tribal Planet uses Personal Information to:

  • facilitate and improve the Citizen Platform;

  • provide you with Citizen Platform Update notices that pertain to your use of the product(s);

  • respond to correspondence that we receive from you;

  • provide marketing and advertising;

  • provide notifications about events in your area that may be of interest to you;

  • suggest certain features of the Citizen Platform, including certain content and rewards that you may like; and

  • communicate with you.

We may use information, including Personal Information and aggregate information, to operate the Citizen Platform, to communicate with you, and for marketing and monetization purposes.

Internal and Citizen Platform-Related Usage. We use information, including Personal Information, for the legitimate purpose of improving the Citizen Platform by providing activities and Rewards that are more relevant and appropriate for a specific user group demographic, as determined by the Personal Information made available to us.

Communications. We will communicate with you by email  using the email address you provide to us to verify your account and for informational and operational purposes, such as account management, customer Citizen Platform, and system maintenance.

As part of the Citizen Platform services, we may also email you in response to activity on the Citizen Platform, such as when someone comments on a post you made, follows you, or sends you a message. You can control these notifications by going to the Citizen Platform settings.

Marketing. We use information, including Personal Information, for the legitimate purpose of providing you advertising and marketing and redemption of Rewards from our partners via the Citizen Platform. We will not share individual Personal Information with our partners for advertising and marketing purposes, but may share anonymized, aggregate data based upon demographic user groups  with our partners. We may share individual Personal Information with  certain

Citizen Reward partners when you redeem Rewards, as necessary to enable such Reward partner to fulfill such Reward redemption for you.

You may opt out of receiving certain marketing materials from Tribal Planet by sending an email to

Rewards, Contests & Surveys.  You may redeem rewards at the Citizen Rewards online store. From time to time, we may also offer you the opportunity to participate in promotions such as contests, offers, and/or surveys (“Special Promotions”) through the Citizen Platform. A Special Promotion may be governed by a privacy policy and/or terms and conditions that are additional to, or separate from, this Privacy Policy and the Terms of Service. If the provisions of the Special Promotion’s privacy policy or terms and conditions conflict with this Privacy Policy or the Terms of Service, those additional or separate provisions shall prevail. If you participate in a Special Promotion, we may ask you for additional Personal Information beyond what is stated in this Privacy Policy. That additional information may be combined with other account information and may be used and shared as described in this Privacy Policy.


We May Disclose Your Information

Tribal Planet may share your information:

  • with third-party service providers, contractors and developers for the purposes of either developing or servicing the operations of the Citizen Platform, provided however that to the extent that such partners have access to any Personal Information during the course of their engagement, that their agreements with Tribal Planet will preclude them from using or sharing Personal Information with anyone;

  • with entities that provide funding to Tribal Planet for operation of the Citizen Platform  (“Sponsors”) , provided however that we will not share individual Personal Information with such Sponsors, but may share anonymized, aggregate data based upon demographic user groups with such Sponsors;

  • with Citizen Rewards store providers

  • (“Reward Partners”) for the purpose of providing you with Citizen Rewards, as set forth above;

  • with entities that provide content that we use to create channels, activities and steps in the Citizen Platform (“Content Partners”), provided that that we will not share individual Personal Information with such partners, but may share anonymized, aggregate data based upon demographic user groups with such Content Partners to enable both us and such partner to provide more relevant and appropriate content through the Citizen Platform to users’ demographic groups;

  • with third-party technology companies whose technology Tribal Planet has integrated into the Citizen Platform as necessary to provide their services, provided however that we will not share individual Personal Information with such partners, but may share anonymized, aggregate data based upon demographic user groups with such partners;

  • to comply with legal obligations;

  • to protect and defend our rights and property or the safety of other users; and

  • with your permission.

This Privacy Policy governs the use of any information collected about you on or through the Citizen Platform even if a Privacy Policy for another website owned or operated by or on behalf of service providers, including distribution partners Content Providers and Citizen Rewards store partners, has different policies for the collection and use of information about you. Distribution partners, Content Providers  and Citizen Rewards store partners may include additional provisions that apply to your use of their sites, so please carefully check for such provisions before using such sites or services. To the extent that there is a conflict between the provisions of this Privacy Policy and the provisions of our partner’s privacy policy, if any, then the provisions of this Privacy Policy shall apply with respect to our use of information and our partner’s privacy policy shall apply with respect to their use of information.

We share information with our vendors and service providers who provide administrative and technological support for our services. Those vendors and service providers are under contractual obligations to us to secure Personal Information that we disclose to them and only use the Personal Information at our direction.

Displaying to Other Users. When you log in to Tribal Planet, and use any Tribal Planet features that allow you to post content to Tribal Planet, the content you post to the Citizen Platform may be displayed on the Citizen Platform and may be visible to other users. They may be able to see some information about you, such as information or photos that you have posted in your profile, in comments or posts or content that you have posted, or your location if you enable your computer or mobile device to send us location information. We are not responsible for privacy practices of the other users who will view and use the posted information you choose to make available on or through the Citizen Platform.

Social Networking and Other Websites. The Citizen Platform may allow you to share information, including Personal Information, with social networking websites, such as Facebook. A third party site’s use of any information you disclose or authorize for sharing will be governed by the third party site’s privacy policies, and you may be able to modify your privacy settings on those third party sites.

Marketing. We do not rent, sell, or share your Personal Information with other people or nonaffiliated companies for their direct marketing purposes without your consent. We may, however, allow access to other data collected by the Citizen Platform to enable the delivery of online advertising on and through the Citizen Platform, or otherwise facilitate transmittal of information that may be useful, relevant, valuable or otherwise of interest to you. For example, we may target advertising towards you based upon your Personal Information without sharing your Personal Information with a third party. If you respond to such advertising, then the third party may deduce that you meet certain characteristics (e.g., you are a woman between the ages of X and Y).

As Required By Law and Similar Disclosures. We may access, preserve, and disclose your Personal Information, other account information, and content if we believe doing so is required or appropriate to: comply with law enforcement requests and legal process, such as a court order or subpoena; respond to your requests; or protect yours’, ours’ or others’ rights, property, or safety.

Merger, Sale, or Other Asset Transfers. If Tribal Planet is involved in a change in control, merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale assets, or transition of the Citizen Platform to another provider, your information may be sold or transferred as part of such a transaction as permitted by law and/or contract. We cannot control how such entities may use or disclose such information.

We may also disclose your Personal Information with your permission and to fulfill your requests.



Tribal Planet has administrative and technological measures in place to protect information, including Personal Information in our care. Personal Information you provide to us through the Citizen Platform mobile applications is encrypted while in transit to our secure servers. We also implement administrative controls that restrict access to Personal Information about you to a limited number of personnel that have a demonstrated need to access those records.

Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure or warrant the security of any information you provide to us. We do not accept liability for unintentional disclosure. Do not share any information on or through the Citizen Platform if you are concerned about the unauthorized access to such information by a third party.


We will retain Personal Information until you direct us to delete it from our systems. Should you delete your account, we will retain your Personal Information only as necessary to protect our legal rights, and the rights of other users.


Children’s Privacy

We do not knowingly collect personal information from children under 13, as that term is defined in rules implementing the Children’s Online Privacy Protection Act. Children under the age of 13 may not use the Citizen Platform without parental permission. Once a child has received such parental permission and the parent or guardian has created an account, we may collect a child’s first name and demographic information, such as age, grade level, gender, user name, school name, password and answers for password reminders, country and/or state of residence, answers provided to questions within the application, and choice of rewards.

If you learn that your child has provided us with Personal Information without your consent, you may alert us at

If we learn that we have collected any personal information from children under 13, we will promptly take steps to delete such information and terminate the child’s account.

Parental Rights.  Parents and Guardians, please be aware that:

  • We will not require a child to disclose more information than is reasonably necessary to participate in an Activity;

  • You may review your child’s personal information, direct Tribal Planet to delete it by emailing, and refuse to allow any further collection or use of the child’s information;

  • You may agree to the collection and use of your child’s information, but still request that such information not be disclosed to third parties, such as social networking sites.

You may contact Tribal Planet at at any time to exercise your rights with respect to the collection of personal information about your child.


International Users

By using the Citizen Platform, you will transfer data to the United States.

By choosing to visit the Citizen Platform or otherwise provide information to us, you agree that any dispute over privacy or the terms contained in this Privacy Policy will be governed by the law of the State of California and the dispute resolution provisions set forth in the Terms of Service. 

If you are visiting from the European Union or other regions with laws governing data collection and use, please note that you are agreeing to the transfer of your information to the United States and processing globally. By providing your information you consent to any transfer and processing in accordance with this Privacy Policy.

If you wish to withdraw your consent for the use and sharing of your Personal Information pursuant to this Privacy Policy, then you will need to terminate your account and cease all use of the Citizen Platform. You can deactivate your account by sending an e-mail to logging into your account on the Citizen Platform, clicking on “Profile,” clicking on “Edit Profile,” and clicking on “Deactivate Account.”

If you reside in the European Union, you have certain rights under the EU General Data Protection Regulation in regards to your Personal Information. These include a right to access and request a copy of the personal information that we have about you, to request corrections to our records, to restrict our use of your personal data, and, in some circumstances, to have us delete or remove your personal information from our records. If you wish to exercise these rights, please email us at

In the event that you request that we delete your personal information, we will delete your Citizen Platform account and its associated Personal Information that is not necessary to (1) ensure that we do not contact you in the future, (2) protect our legal rights and the rights of other users, or (3) to the extent required by law. In addition, while we will make every effort to remove your data from our system, we do not have control over personal data that you publish to others, including posts made to social media. 


Your California Privacy Rights

Under the California “Shine The Light” law, California residents may opt out of our disclosure of Personal Information to third parties for their direct marketing purposes. You may choose to opt out of this sharing at any time by submitting a request to This opt out does not prohibit disclosures made for non-marketing purposes or for marketing by Tribal Planet and its Partner.


Update Your Information or Pose a Question or Suggestion

If you would like to update or correct any information that you have provided to us through your use of the Citizen Platform or otherwise, or if you have suggestions for improving this Privacy Policy, please send an email to


Changes to our Privacy Policy and Practices

We may revise this Privacy Policy, so review it periodically.

Posting of Revised Privacy Policy.  We will post any adjustments to the Privacy Policy on this page of the Citizen Platform, and the revised version will be effective when it is posted unless otherwise specified as set forth at the top of this Privacy Policy. If you are concerned about how your information is used, bookmark this page and read this Privacy Policy periodically. You are responsible for ensuring your continued acceptance of this Privacy Policy and your continued use of the Citizen Platform following a change in the Privacy Policy will subject your use of the Citizen Platform following any such change to the new provisions of this Privacy Policy.

New Uses of Personal Information.  From time to time, we may desire to use Personal Information for uses not previously disclosed in our Privacy Policy. If we seek to use your Personal Information for new purposes that have not been disclosed in this Policy, we will notify you and seek your consent before using the Personal Information for that purpose.  


Contact Information

You may contact us at:

Via Postal Delivery:
Tribal Planet, Inc.
969G Edgewater Blvd., Unit 374
Foster City, CA 94404

Attn: Support

Via Electronic Mail: